The Pantone 2023 colour announcement has arrived. “An unconventional shade for an unconventional time” is the title for Viva Magenta . An inspiring shade, Viva Magenta 18-750 vibrates with vivacity, vigor and courage: it is a shade rooted in nature descended from the red family and expressive of a new signal of strength. The Pantone color promotes joy, creativity and optimism. But how to use this shade in an interior design palette? Simple, you have to experiment and give space to your creativity. But let’s discover the mood board created by us at Ambientha to inspire interior decoration and collect the advice given by Pantone .

The mood board contains the shades from which the particular magenta comes to life, explored in the blog of DecorLab , the Milanese laboratory of reference for personalized decoration . Here you can therefore exploit the full power of the Pantone 2023 colour for bold furnishing choices, such as a velvet sofa, a lacquered wall or wallpaper with intense shades. Or choose the Viva Magenta shade to add a touch of color and contrast to more neutral and monochromatic environments. Among Pantone’s words for interior design advice : “Like a sculptural Murano glass lighting fixture or a striking ikebana flower arrangement punctuating an entirely neutral dining room, or a luminous abstract canvas or NFT projection in a white entryway, Viva Magenta packs a lot of drama into a small dose.”
In the mood board to decorate the walls with Viva Magenta :
- Wallpaper with shades of Viva Magenta – Dharma Ayutthaya by Tommaso Maggio
- Floral wallpaper with details of Viva Magenta – Roses Bouquet by Andrea Tarella